Sebastián Barbosa O./December 02, 2021 /Dynamics 365/Digital Transformation/ 6 min read

9 Business Apps that Will Facilitate Key Results in Your Company

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Implementing the right Business Application solution has proven to be effective in business operations, as mentioned in our previous blog, What is ERP & Why it Benefits Your Business, stating that modern Business Apps benefit the way products are developed, empower supply chain capabilities, and improve the customer experience.

The essential 9 business apps

1. Dynamics 365 Finance

Dynamics 365 Finance drives compliance and increases profitability while obtaining an overview of your finances. Elevates financial performance by using a rapid, reliable, and easy-to-analyze accounting and financial system across your organization.

  • Access to real-time information anytime and anywhere
  • Get dashboards and AI-driven insights
  • Automate daily tasks

2. Dynamics 365 Human Resources

Dynamics 365 Human Resources attracts, onboards, maintains and empowers the right talent while identifying HR issues before they happen.

  • Manage company data
  • Track employee performance
  • Streamline your employee tasks

3. Dynamics 365 Supply Chain Management

Dynamics 365 Supply Chain Management automates and tracks down inventory in your warehouse effortlessly while taking advantage of predictive insights and intelligence to improve productivity. Control your inventory management with:

  • Dashboards
  • Business intelligence
  • Internet of Things (IoT)

4. Dynamics 365 Sales

Dynamics 365 Sales helps your sellers go beyond a transactional mindset. Build thoughtful and strong relationships with your customers while aligning sales and marketing by leveraging data-based insights regarding customer engagement.

  • Provide a personalized and seamless shopping experience
  • Grow your business and reduce fraud
  • Improve sellers productivity

5. Dynamics 365 Project Operations

Dynamics 365 Project Operations unifies sales, project management, finance, and resourcing into a single environment to improve business communication, project performance, delivery, and profitability. Offers manufacturers the capacity to meet customer needs and manage resources.

  • Enhance project and cost management
  • Gain access to real-time data
  • Optimize production planning

6. Dynamics 365 Marketing

Dynamics 365 Marketing is a robust automation tool that helps businesses streamline their marketing processes and personalize their customer engagement. It provides features such as lead management, customer segmentation, email marketing, event management, and marketing analytics. This solution integrates seamlessly with other Dynamics 365 applications and the Microsoft Power Platform, allowing for a unified and integrated customer experience.

  • Increased efficiency in marketing processes
  • Better customer engagement and personalized experiences
  • Improved marketing insights and analytics.

7. Dynamics 365 Customer Service

Dynamics 365 Customer Service provides a comprehensive solution for businesses to manage their customer interactions and support operations. It includes features such as case management, knowledge management, omnichannel, Azure IoT, self-service portals, and customer service analytics. The tool integrates with other Dynamics 365 applications and the Microsoft Power Platform, providing a unified and integrated view of customer interactions and data.

  • Improved customer satisfaction and experience
  • Increased efficiency and productivity in customer service operations
  • Better insights into customer behavior and preferences.

8. Dynamics 365 Field Service

Dynamics 365 Field Service helps businesses manage their field service operations, from scheduling and dispatch to resource management and mobile field worker productivity. It includes features such as scheduling and dispatch, resource management, a mobile app for field workers, and field service analytics. With the possibility of seamless integration with other Dynamics 365 business apps and Power Platform, this solution provides a unified view of field service operations and data.

  • Increased efficiency and productivity in field service operations
  • Improved customer satisfaction and experience
  • Better insights into field service performance and resource utilization.

9. Microsoft Power Platform

Microsoft Power Platform is a low-code platform for building custom business apps and automating processes. The Power Platform includes four main components: Power Apps, Power Automate, Power Virtual Agents, and Power BI. Power Apps allows the creation of custom business applications, Power Automate provides a platform for automating workflows and processes, Power Virtual Agents allows quick chatbot creation for seamless conversational experiences, and Power BI provides data visualization and insights.

The Power Platform also integrates with other Microsoft technologies, such as Dynamics 365, SharePoint, and Azure, to provide a comprehensive solution for businesses.

  • Increased efficiency and productivity through automation
  • Improved data insights and decision-making
  • The ability to create custom business applications without extensive coding knowledge


“We have seen two years’ worth of digital transformation in two months.”

Satya Nadella, Microsoft’s CEO


According to Microsoft’s CEO, Satya Nadella, companies have been adopting a digital transformation strategy that helps them keep up in a new world of remote everything. More leaders are harnessing the power of Dynamics 365 to streamline their everyday financials and operations with upgraded cloud apps that go beyond conventional ERP and CRM systems, providing:

  • Unified data
  • Adaptable platform for businesses
  • Modernized workforce
  • Business intelligence

However, it is worth noting that more Microsoft Dynamics 365 business apps can elevate your business and optimize operations, considering your industry and organization needs. Pangea’s team guides you on this decision and throughout your digital transformation, offering you a robust implementation that includes:

  • Dynamics 365 knowledge 
  • Localization experts 
  • Proven project processes 
  • Multi-disciplinary team 
  • Methodical approach 
  • Client-centric operations

Is it necessary to use every business app?

You do not have to use every Microsoft Dynamics 365 app; you can choose the ones that best fit your business needs. The most critical factor in selecting the right apps is evaluating and understanding your business requirements, objectives, and processes.

You can also consult a Dynamics 365 consultant or reseller to help you identify the best apps for your business.

How can I choose the best one for my company?

To choose the best Dynamics 365 solution for your business, you should consider the following steps:

1. Evaluate your business requirements and processes:

Understand your business goals, challenges, and processes to determine which Dynamics 365 business apps would best address your needs.

2. Research the available Dynamics 365 solutions:

Familiarize yourself with the different Dynamics 365 apps and modules to understand their capabilities and limitations.

3. Consider your budget and resources:

Dynamics 365 is a scalable solution that can be customized to meet your specific needs, so consider your budget and the resources you have available for implementation and ongoing support.

4. Consult with a Dynamics 365 expert:

A Dynamics 365 consultant or reseller can help you identify the best solution for your business and provide guidance on implementation and customization.

5. Test and pilot the solution:

Before making a final decision, consider testing a Dynamics 365 solution with a small pilot project to validate that it meets your needs and that your team can use it effectively.

Examples or case studies of how to use them in real projects

With countless success stories of numerous companies worldwide after implementing a Dynamics 365 or Power Platform solution, here are a couple of examples of case studies that relied on Pangea Consultants’ expertise as their partner.

Atlantic Sapphire

Atlantic Sapphire, the world’s largest land-based salmon company, faced challenges in managing its rapid growth with multiple legacy on-premises applications that didn’t work or communicate with each other. Pangea was chosen to help the company and implemented a fully integrated aquaculture business platform based on Microsoft Dynamics 365 Finance and Supply Chain Management. The solution went beyond their financials and integrated Enterprise Asset Management, Accounting, Reporting, Project Management, Manufacturing, and Business Intelligence.

With the implementation of Dynamics 365, the company now has instant financial reporting, precise inventory cost control, and optimized internal processes. This has resulted in increased financial visibility, minimized manual entry, and streamlined operations, leading to improved overall client satisfaction and business productivity.

Mexico Telecom Partners

After evaluating Dynamics AX 2012 and Dynamics 365 Finance and Supply Chain Management as potential solutions, Mexico Telecom Partners decided to migrate to a cloud-based accounting solution and environment to position them for future growth and reduce overall IT costs. With Pangea as their partner, both teams embarked on the exciting and challenging journey to become one of the first implementations of Dynamics 365 Finance and Supply Chain Management in Mexico. Pangea created a detailed project plan for the migration of their financial data and the implementation of Dynamics 365, including milestones and a solid communications strategy.

(Learn more about other successful case studies by clicking here.)

What is ERP & Why it Benefits Your Business

Thank you.

I hope this blog has shed some light on your decision to implement the proper ERP system to empower your business.

Sebastián Barbosa O.
Technical content writer

Read more blog entries by Sebastián Barbosa O.

Read more: Dynamics 365 | Digital Transformation

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